National Marketing Manager (Nigerian or Expatriate)

Sales Force Consulting (a subsidiary of SF Metrics & Analytics Ltd) - Our client is a major food spices and seasonings company with factory headquarters in Onitsha but with dealers, outlets and offices in key cities of Nigeria and West Africa. They are recruiting to fill the position below:

Job Title: National Marketing Manager ( Nigerian or Expatriate)

Location: Onitsha, Anambra (Factory Headquarter)

Employment Type: Full-time Interview mode: Virtual and Physical

Job Summary

The Marketing Manager, marketing professional drives brand visibility and positioning; creating required promotional campaigns and activities to grow product demand across competitive consumer goods in Nigeria.

Job Description

Develop and implement comprehensive marketing strategies to achieve business objectives and drive revenue growth. Execute comprehensive go-to-market plans, brand positioning, and product lifecycle strategies tailored to the Nigerian consumer. Coordinate Above-the-Line (mass media/digital) and Below-the-Line (experiential, activations, point-of-sale) marketing campaigns. Collaborate closely with other teams to ensure alignment of marketing efforts with overall business goals and to execute high-impact activations, merchandising, and visibility across open markets and modern trade. Analyze consumer behavior, track competitor moves, and translate local market dynamics into actionable strategies. Manage the Advertising & Promotion (A&P) budget, track Return on Investment (ROI), and direct external creative, media, or PR agencies. Conduct market research to identify target audiences, market trends, and competitive positioning. Plan and execute multi-channel marketing campaigns, including digital, social media, email, and traditional channels. Create compelling marketing content, including copywriting, design briefs, and multimedia assets. Analyze campaign performance metrics and KPIs to track progress and identify areas for improvement. Stay abreast of industry trends and emerging technologies to drive innovation and maintain a competitive edge. Lead and mentor subordinate marketing professionals, providing guidance, support, and professional development opportunities in the organization. Qualification and

Requirements

HND / B.Sc / BA, MBA / M.Sc Degree Marketing certifications and memberships are an advantage Must have extensively work4d or is currently working for a multinational company Candidate must be passionate about branding and marketing. He/She must have worked or is currently working in a reputable FMCG company preferably a multinational as a Brand Strategist, Product Manager or Marketing Manager A minimum of 15years work experience 7of which must be in a senior marketing managementposition. Other Qualities: High level organization and planning Excellent interpersonal, communication, and business skills. Strong ethical and moral values. Multitasking Good time management. Hardworking, target oriented, with high level of leadership skills Skill Set: Ability to work independently with little supervision. Attention to details Leadership skills Emotional intelligence. Compensation Salary is above industry standards depending on experience, competence and capacity Pension and HMO Overtime allowances Free accommodation Vehicle.