Senior Channel Specialist

Itel Energy is a renewable energy solutions company focused on providing reliable, affordable, and sustainable solar power solutions across Nigeria. As part of the itel ecosystem, Itel Energy leverages strong distribution networks and deep market reach to deliver innovative off-grid and hybrid solar solutions for homes, SMEs, and commercial customers. We are recruiting to fill the position below:

Job Title: Senior Channel Specialist

Location: Bayelsa

Employment Type: Full-time

Job Summary

The Senior Channel Specialist will be responsible for developing and managing the company’s distribution and reseller network to drive product sales and market expansion. The role focuses on building strong relationships with channel partners, supporting their sales activities, ensuring product availability, and driving revenue growth through indirect sales channels. The ideal candidate will also support strategy execution, partner performance management, and market development initiatives.

Key Responsibilities

Develop and manage relationships with distributors, dealers, resellers, and retail partners. Identify, recruit, and onboard new channel partners to expand market coverage. Support channel partners with product training, sales tools, and promotional materials to drive performance. Monitor and evaluate partner performance against agreed sales targets and KPIs. Conduct regular business reviews with channel partners to assess performance and identify growth opportunities. Drive sell-in and sell-out activities to ensure steady product movement across channels. Collaborate with Sales, Marketing, and Supply Chain teams to ensure product availability and effective market support. Provide market intelligence on competitor activities, pricing trends, and customer feedback. Support the development and execution of channel incentive programs and promotions. Resolve partner-related issues, including pricing disputes, stock challenges, and customer escalations. Maintain accurate records of channel sales activities and performance using CRM systems. Conduct periodic field visits to support partners and ensure compliance with company standards. Prepare weekly, monthly, and quarterly reports on channel performance and market activities. Support brand visibility initiatives within retail and distributor networks. Ensure adherence to company policies, pricing guidelines, and channel agreements.