Digital Marketer

At ATAfrica, we spearhead the next frontier of FinTech, driven by a deep understanding of users’ needs, cutting-edge tech and AI. We are recruiting to fill the position below:

Job Title: Digital Marketer

Location: Nigeria (Hybrid) What we are looking for Will have the following responsibilities Develop and implement online marketing strategies to drive traffic, user acquisition, and brand awareness. Manage and optimize PPC, SEO, SEM, and other online advertising campaigns. Analyze and report on performance metrics and provide actionable insights. Coordinate with content creators and designers to produce high-quality, relevant content for our target audience. Stay updated with digital marketing trends and potential new channels and strategies. Manage and oversee social media profiles and presence. Collaborate with sales and product teams to align marketing strategies with business goals. Conduct A/B testing and optimization of user experience for conversion funnels. Develop and manage email marketing campaigns. Experience needed Must have the following: Bachelor’s degree in Marketing, Business, or a related field. Proven experience in digital marketing, preferably within the tech industry. Proficiency with tools such as Google Analytics, Google Ads, Facebook Ads Manager, and marketing automation platforms. Strong analytical skills and experience with reporting and data analysis. Proficient in content marketing theory and application. Knowledge of SEO best practices and how to implement them. Excellent written and verbal communication skills.

Benefits

Why ATAfrica? A chance to be part of a company pioneering the WealthTech industry in Nigeria with groundbreaking products Opportunities for professional growth and development. An inspiring and collaborative work environment.