Sales Associate

Workforce Group - Our client is a fast-growing software and digital solutions company providing technology services to businesses, is recruiting to fill the position below:

Job Title: Sales Associate

Location: Ikeja, Lagos

Employment Type: Full-time

Key Responsibilities

Business Development: Generate new business leads through proactive prospecting, networking, social selling, and referrals to identify potential clients requiring software or digital solutions. Sales Target Achievement: Meet or exceed monthly and quarterly sales targets set by the Employer, ensuring consistent pipeline growth and deal closures. Client Relationship Management: Manage and maintain client relationships, ensuring long-term retention, customer satisfaction, and opportunities for upselling or cross-selling additional services. Product & Service Presentation: Conduct persuasive product demonstrations and presentations tailored to client needs, clearly articulating the value of the company's solutions. Sales Process Management: Collaborate with internal teams (Project Management, Engineering, and Marketing) to prepare proposals, respond to RFPs, and drive deals to closure. After-Sales Support: Provide timely after-sales support to clients, addressing issues and coordinating with technical teams to ensure service quality and satisfaction. Market & Competitor Intelligence: Stay informed on market trends, emerging technologies, and competitor activities to refine sales strategies and identify new opportunities. Reporting: Maintain accurate records of client interactions, deals, and forecasts in CRM tools and prepare periodic reports on sales performance.

Qualifications

Bachelor's degree in Business Administration, Marketing, Computer Science, or a related field (preferred but not mandatory). Minimum of 3 years of proven experience in B2B sales, preferably in IT, software, or technology solutions. Strong background in solution selling and the ability to translate technical offerings into business value. Excellent communication, negotiation, and presentation skills. Ability to work independently and collaboratively in a dynamic, fast-paced environment. Proficiency with CRM tools and modern sales technologies (e.g., HubSpot, Pipedrive, or Salesforce).